PRESS 2013
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December 2013
FOR IMMEDIATE PRESS RELEASE
J Stockard Fly Fishing Launches New Site with Enhanced Capabilities
December 12, 2013
Boston, MA - J Stockard Fly Fishing, a leader in the Fly Tying and Rod Building market, recently announced the re-launch of their website, www.jsflyfishing.com, to the Upshot Commerce platform. The new site boasts not only a fresh, new design, but also a robust integrated inventory control and order management system supporting backorders, drop ships, and a Purchase Order system. This new system allows J Stockard to competitively manage inventory and resources.
This new robust inventory control and order management system was the main feature motivating J. Stockard to look into upgrading their former ecommerce platform. In order to gain the functionality they required previously, J. Stockard was required to maintain an OMS separate from their website platform. This separate system created added layers of complexity in order processing, and made inventory control a real challenge, especially when it came to backorders. "Many retailers avoid backorders and drop ships in their inventory model, because it can be difficult to manage," says Upshot Commerce CEO Neal Kaiser. "Our system not only effectively tracks and accepts backorders, it also integrates them right into our purchase order system, allowing fast and efficient order fulfillment."
The purchase order system includes not only an efficient method for placing orders with suppliers, it also includes restock statistics, to assist in inventory forecasting. "Knowing what to order is of paramount importance for any inventory manager," says Upshot Commerce Chief Business Development Officer Derek Stringfellow. "Our intelligent restock statistics allow our clients to preset demand thresholds, re-order points and other types of product data on an item by item and supplier by supplier basis. This helps to take the guesswork out of ordering."
Security and privacy were also a critical component and a key criteria in the selection of the Upshot Commerce platform for the relaunch. As a successful business in the fishing supplies market, their growing success inevitably led to growing concerns over maintaining security. The new platform allowed J. Stockard to migrate to a system that was already Level 1 PCI-DSS compliant, without the exorbitant costs that would have come with attempting to patch and upgrade their former order management system.
Of course, all of this technology would be nothing without an intelligently designed website. In order to effectively market their highly technical products to customers, J Stockard needed a site design that would compliment their products and make them easy to order. "One major change we did for them was to consolidate their product pages, making it possible to order many items from one page," says Project Manager Rebecca Traxler. " This means that customers can spend less time searching for products, reducing the amount of time it takes to place an order and boosting J Stockard's conversion rate."
About Upshot Commerce
The Upshot Commerce ecommerce software solution includes features for inventory, backorders, order, checkout and customer management, shipping and fulfillment, online merchandising, purchase orders, reports and analytics, SEO, security, wholesale and B2B management, mobile and social commerce integration affinity/auto-ship programs, channel sales integration with companies such as Amazon and eBay, integration with ERP and accounting systems such as MAS 90/200, eBook online sales features and a loyalty/reward points program.
Upshot Commerce is the most customizable, on-demand ecommerce software solution. Ever. Founded in 1994 by Neal Kaiser, the company is located in Salem, MA. The Upshot Commerce platform is ideal for growing businesses and organizations looking to upgrade and optimize their ecommerce solutions provider.
About J. Stockard Fly Fishing
J. Stockard Fly Fishing is a premier retailer of fly tying and rod building materials, tools & supplies, as well as selected fly fishing gear from top manufacturers. Located in Connecticut, J. Stockard serves thousands of fly fishers throughout the US, Canada and overseas. With a stock of well over 10,000 products, J. Stockard takes pride in maintaining an excellent selection of quality products at great prices, as well as exceptional customer service.
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Press Contact:
Derek Stringfellow
[email protected]
866.962.7462
November 2013
FOR IMMEDIATE PRESS RELEASE
The National Gallery of Art relaunches Ecommerce
November 27, 2013
The government agency objective is to increase online sales, fulfillment efficiencies, and customer satisfaction.With the relaunch of shop.nga.gov, The Gallery Shops (TGS), is taking its mission to support the collection, exhibitions, research, educational programs, and events at the National Gallery of Art (NGA) to an exciting new level by integrating the retail and online stores, adding new functionality for a richer shopping experience, and expanding the merchandise available to the public.
The new store, powered by the Upshot Commerce platform, adds a complete inventory control system, new functionality to accept and process phone orders, comprehensive support of backorders, an RMA system to manage returns, as well as custom touch points to seamlessly integrate the ERP and fulfillment systems. This integration increases order processing and administrative support, and provides a layer of customer self-management tools that enhance the overall user experience.
"All aspects of this relaunch were meticulously planned. From the inspired new store design to the automated product badges to the new online gift registries", quipped Neal Kaiser, CEO of Upshot Commerce, "It was quite an undertaking, and the results are evident. The Gallery has already seen a significant increase in online orders!"
With greater focus on the customer experience, the new site has more merchandising features including: self management of customer accounts, dynamic faceted filtering to significantly improve the ease of finding specialty items, a Solr-based onsite search engine, an auto-merchandising system to help make compelling offers, and an improved Digital Assets Management system to automate and manage the inventory images and downloadable files.
Security and privacy were critical components and a key criteria in the selection of the Upshot Commerce platform for the relaunch. As a government entity, the platform needed to be more than PCI compliant, it needed to be FIPS compliant and provide PII encryption, in addition to supporting administrative roles and access.
"The security requirements were a very interesting challenge", recounts Derek Stringfellow, Upshot Commerce Project Manager, "we are a Level 1 PCI-DSS compliant platform, so we are no stranger to stringent security protocols. However, I have to say, adding the new layers of security to become FIPS compliant, plus the multitude of additional precautions undertaken was no trivial matter. Anyone shopping online at The Gallery should feel exceptionally confident regarding their personal information and privacy."
The Gallery Shops are an NGA tradition and have existed for more than 70 years. The online shop was first launched in 2004 and is a critical component to its ongoing mission of support to the National Gallery of Art.
About Upshot Commerce
Upshot Commerce is a leader in supplying ecommerce solutions and services to increase the effectiveness and efficiencies of organizations looking to innovate through technology.
The Upshot Commerce ecommerce software solution includes features for inventory, backorders, order, checkout and customer management, shipping and fulfillment, online merchandising, purchase orders, reports and analytics, SEO, security, wholesale and B2B management, mobile and social commerce integration affinity/auto-ship programs, channel sales integration with companies such as Amazon and eBay, integration with ERP and accounting systems such as MAS 90/200, eBook online sales features and a loyalty/reward points program.
Upshot Commerce, located in Boston, MA., was founded in 1994 by Neal Kaiser. The Upshot Commerce platform is ideal for growing businesses and organizations looking to upgrade and optimize their ecommerce solutions provider.
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Press Contact:
Derek Stringfellow
[email protected]
866.962.7462
April 2013
FOR IMMEDIATE PRESS RELEASE
Ergobaby Launches New Direct to Consumer Website with Epicor Integration
April 1st, 2013
Boston, MA - Upshot Commerce, a provider of on-demand, customizable ecommerce software solutions, recently announced the launch of a new website to their platform, Ergobaby (www.store.ergobaby.com). The direct to consumer site (DTC) will allow Ergobaby to sell their popular baby carriers and accessories on their own dedicated ecommerce platform, while still supporting a thriving wholesale business.
A number of advanced features make Ergobaby's new site optimized for online retail, not the least of which is their full integration with the well-known ERP, Epicor. "Epicor is the premier ERP system for high volume B2B and DTC retailers," says Upshot Commerce CEO Neal Kaiser. "Upshot's customizable platform allows our ecommerce retailers to integrate their online store with this high-powered ERP for full supply chain reporting and accountability."
Ergobaby's new site also has a number of customer-friendly features, designed to improve the shopping experience. Store.ergobaby.com is the first Upshot Commerce site to employ Solr faceted searching and filters. This allows users a rich search experience, getting them the results that they are looking for with better accuracy and a more intuitive work flow.
Customers will also appreciate the new implementation of Facebook Log in, which allows users to create accounts on Ergobaby's site efficiently with their existing Facebook accounts. This not only takes the hassle out of remembering yet another unique website password, it also helps to increase the number of site registrations for the retailer. "Registering new users is key in growing a direct to consumer retail website." Says Milanie Cleere, Chief Marketing Officer of Upshot Commerce. "Facebook Log In makes this easier for the customer and the retailer."
All of these customizable business solutions not only give retailers the options they require, they also at the core of Upshot Commerce's business model. "Businesses grow and adapt over time and they need ecommerce platforms that can grow and adapt with them," says Derek Stringfellow, Chief Business Development Officer of Upshot Commerce. "Our ability to integrate with Epicor, Solr and Facebook allows e-retailers to continue to effectively manage their businesses, even with the growing complexity of an expanding ERP and new technologies."
About Ergobaby
Born in the relaxed environment of Hawaii, first designed by Karin Frost, the original Ergobaby Carrier was developed for her son, applying proper ergonomics to a pragmatic need: keep your baby close. She sought feedback from fellow parents, studied kids' reactions to being carried - and found an enthusiastic audience of likeminded moms and dads.
The Ergobaby Carrier was born out of a personal desire for mobility and comfort allowing you to tackle life while maintaining a close & natural bond with your baby and toddler.
Every new product we design is conceived and developed with a focus on you and your baby. Our products adjust naturally with you - our goal to make life easier in our mobile world. It's about your comfort, your baby's developing body - and everywhere you both can go - without limits.
About Upshot Commerce
The Upshot Commerce ecommerce software solution includes features for inventory, order, checkout and customer management, shipping and fulfillment, online merchandising, reports and analytics, SEO, security, wholesale and B2B management, mobile and social commerce integration affinity/auto-ship programs, channel sales integration with companies such as Amazon and eBay, integration with ERP and accounting systems such as Epicor, eBook online sales features and a loyalty/reward points program.
Upshot Commerce is the most customizable, on-demand ecommerce software solution. Ever. Founded in 1994 by Neal Kaiser, the company is located in Salem, MA. The Upshot Commerce platform is ideal for growing businesses and organizations looking to upgrade and optimize their ecommerce solutions provider.
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Press Contact:
Derek Stringfellow
[email protected]
866.962.7462